A focus on travel destinations that highlight nature, architecture, or locale with zero to minimal focus on people.
Settings are not just static backdrops. They should enhance the story and depth of the message.
Environments should provide a sense of perspective, scale, and global culture, giving viewers a sense of what it's like to visit other parts of the world.
Viewers should feel transported to the special moments and places shown in the imagery.
Photography should not be western-centric but show many different perspectives and settings from all over the world.
Photos of locations should never be culturally insensitive or inappropriate.
Avoid selecting locations that are obvious tourist photo-ops , but rather places that provide a fresh perspective of the beaten path.